Work with me

Hello! I’m Adele. I am a freelance writer and home educating mother of three living in rural Cornwall with three kids, two cats and my designer/farmer husband. We both work flexibly so that neither of us miss out on the valuable experiences of being with our children and doing work we love. I’ve also begun to make more mental space for other creative work and have begun writing and performing poetry again after a break. I will appear in the upcoming Penzance Literary Festival 2019.

Beautiful Tribe has been going since 2010, when I was pregnant with my eldest (back then it was called Circus Queen). I started it as a way to keep writing, knowing that I’d be taking a step back from magazine journalism to stay at home with my new baby. Over the years, it has gathered an engaged community around itself, becoming a place where likeminded people, often parents, come to read and talk about issues around creative and ethical living, conscious parenting, home education and nature connection.

As a journalist and content writer I’ve worked with organisations like The Telegraph, Mumsnet, the National Trust, HomeAway, Publishing Business and Bristol Green Capital, among others. I currently balance freelance writing – taking on editorial commissions and developing creative content for brands – with writing this blog and collaborating on marketing campaigns across my social channels. To chat about how we could work together, email adele.jarrettkerr@gmail.com.

I cover a wide range of topics across parenting, creativity, education, travel, outdoor pursuits and ethical style on both Beautiful Tribe and on my social channels. I was featured as one of Mother & Baby’s top 20 mum influencers of 2019 and the blog currently sits in the top 100 of the Tots 100 which ranks more than 8000 parent blogs in the UK. Beautiful Tribe was twice shortlisted as Best Pregnancy Blog in the MAD Blog Awards and has been featured numerous times as Mumsnet’s Blog of the Day. I also have approaching 14,000 followers on social media.

Through my blog and social channels I’ve worked with brands such as Disney, Boots, The Year of Engineering, Bluestone Resort, Warner Bros, Petplan, Valley Fest, Longleat Safari Park, HP, the National Trust, The Good Life Experience, Wayfair, Argos, Canopy & Stars, White Stuff, Asus, Sainsbury’s, Yeo Valley and First Great Western. Find out more about some of the campaigns I’ve worked on over on my advertising and PR page.

Over the years I have become more careful about the brands I choose to work with. I turn down most opportunities I’m offered because they aren’t a natural fit. I try to comply with the WHO Code on the Marketing of Breastmilk Substitutes so will not host advertising for bottles, infant formula and other breast milk substitutes. If you think my blog is a good match for your brand, get in touch to discuss advertising options and creative partnerships by emailing adele.jarrettkerr@gmail.com

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5 comments
  • Hi Adele,

    I hope you’re doing well, I’m Sam from Night Zookeeper.

    Our website (www.nightzookeeper.com) for 6-12 year olds is designed to foster creativity and writing skills, and we are currently looking to reach more homeschoolers. I would be really interested in working with you on this.

    Would it be possible to receive any information you have on advertising with you, or potential creative partnerships?

    Alongside any fee, we’d be happy to give you free access to our website, copies of the Night Zookeeper Book Series, and a discount code you could share with your readers.

    I look forward to hearing from you.

    Very best,

    Sam

  • I love your website and I wanted to let you know about a new project that we’ve started. The Learning Circle creates democratic online learning communities for 7 to 14 year olds.
    We combine the most valuable parts of school—friends, engaging live classes and mentors—with personalised attention and the freedom to choose what you learn, wherever you are in the world.

    We started in September and now have 30 intrepid students and 7 amazing teachers.

    We’d love to work with you to help the home-ed community find out about us.

  • Hello,
    I have worked with home educated groups around Cornwall for a couple of years and would love to expand the program.
    Surfing is a great way of making friends as its a sport you can do by yourself so their is no pressure to be social if children are shy.
    The connection with nature and the applicability to the national curriculum is wide ranging.
    We are a small family run business running out of Trevaunance Cove in St.Agnes on the North coast of Cornwall. If we could work together that would be great.
    Got to go now though my daughters are dragging back to watch them on the skate ramp!

    All the best
    Tom

  • Hey, Adele!

    It’s Marlen here from Pleasurespot. I am reaching out because we are both supporting people with sexual education. As it might interest your audience, we would love to collaborate with you!

    What is Pleasurespot?
    Pleasurespot e-courses have been made for people who would like to start exploring their sexuality in more depth and get a deeper understanding of this complicated topic. Our e-courses teach you how to give a relaxing sensual massage. Our comprehensive video courses are detailed and at the same time very easy to follow.

    Why should you join our affiliate program?
    – Earn 30% of commission on any sale done via your affiliate link
    – Get free access to one of the e-course of your choice
    – Cookies track for 1 year
    – Monthly payments
    – Easy to use dashboard
    – Supporting advertising materials and team

    Learn more about our affiliate program here:

    We believe our collaboration will enhance both of us and benefit both of our audiences. We are also open to discussing other ideas you may have for a win-win collaboration! Please let me what you think! 🙂 

    Cheers, 
    Marlen Kakkori
    Partnerships Team @ Pleasurespot

  • Hi Adele,

    Hope you’re well and you and your family are keeping safe at this uncertain time.

    I’m Daisy, I work at Childrensalon, the world’s largest childrenswear retailer and we love reading the content on your website.

    Designers are currently embracing optimism and colour within their designs due to the pandemic and we found this to be a great opportunity to showcase some of the colourful trends for SS21. You can find the published blog post here: girls’ spring dress trends for SS21.

    I am wondering if you would be interested in working together and doing a product review with one of our beautiful dresses? It would be great to work together.

    Have a great day.

    Daisy Jeffery
    Childrensalon